Wise, an educator and racial justice advocate, presents an analysis of race relations and ideology in the contemporary US, as a letter addressed to its 200 million white citizens. As demographic trends portend a more colorful United States, and as its first black president begins a second term, Wise confronts the white fear of losing cultural hegemony, on the one hand, and the politics of resentment that has been both a real and contrived source of right-wing power in national politics. The book is aimed at a reasonable audience who may describe themselves as "not a racist," but whose assumptions about race and social power make them underestimate or misrecognize racism's persistence in the US.